William Hill is kicking of the year with a new ad campaign from Fenton Stephens to represent the high speed betting that this company has to offer. Its purpose is to show how William Hill is able to stand out in the Australian betting Category and this can be a massive coup for the betting powerhouse. Opening in Pinnacles Desert located in the Western Part of Australia, Whitehead, who has featured in previous William Hill promotions in the past is back yet again to announce this ‘fast betting’ as its heads on over to the Australian Open. The promotion ad is rather entertaining as Whitehead sends a tennis ball, an avatar for fast betting across the country at a rapid pace till it eventually reaches its destination that is the Australian Open.
In support of the TV brand spot, there will be a yet to be announced retail offer campaign, in addition to an integrated digital camping that will be marketed across various platforms. The Australian open will begin on the 16th of January and conclude on the 29th, so far Andy Murray is favourite to win the competition with a 6/4 odds on BetBright, but they aren’t they only odds, Best Deal Casino will have an array of odds for you to discover and maybe you can find the winner in their odds checker?
William Hill leaves the Czech Market
Elsewhere for William Hill, on the 3rd of January, withdrew from the Czech market just as the New Year dawned. It’s not yet known whether the bookmaker has chosen to pull its operations in order to apply for a license, or whether it is permanently fleeing the harsh taxation by the by Billionaire finance minister Andrej Babis and the Czech Republic’s gambling reforms. However with that said, there was an email received by its Czech affiliated suggesting the situation is fluid and reliable. There has been an ISP blockade too; in order to dissuade Czechs from gambling an estimated $6 billion a year on the black market, the new rules contain provisions to blacklist unlicensed gambling sites, thus creating the possibility of future ISP blocking.
This is a stance that has garnered criticism from net neutrality advocates and the previous cyber-attacks against Babis’ business interests by the hacktivist group Anonymous. It is known that the Czech Republic is a big market, licensing is only likely to appeal to the biggest operators; those who can weather a 35 percent tax on the gross gaming revenue. Yet, the taxation rates are punishing by design; Babis is against online gambling and would rather not have foreign operators plying in their trade in his country.